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South African Travellers Turn to Inventive Holiday Planning Amid Environmental and Cost Concerns

Faced with a weakening Rand, coupled with growing environmental and cost concerns, South African travellers are increasingly getting inventive with their holiday planning. They are looking beyond conventional holidays to create more sustainable yet enriching travel experiences.

The focus is now on combining sustainability, affordability, and diverse experiences into a single travel plan. This inventive approach is shaping a new era of travel, where value for money and environmental consciousness go hand in hand.

Meeting the Evolving Needs of Travellers: Air Belgium’s New Route

In response to these changing trends, airlines are rethinking their strategies to offer solutions that resonate with the evolving needs and expectations of modern travellers. One such innovative approach has been introduced by Air Belgium, which has recently launched a new flight route. This route uniquely combines the tropical tranquillity of Mauritius with the cultural vitality of Belgium. The benefit? A unique and enriching travel experience that caters to modern concerns – sustainability and affordability.

This new route not only offers travellers an opportunity to reduce their carbon footprint but also provides a way to make their money go further. It eliminates the need for multiple bookings and flights, hence minimising environmental impact while also providing a cost-effective solution in the face of the weakening Rand.

Complementary Experiences in Belgium and Mauritius

The pairing of Belgium and Mauritius in this new route creates a rich tapestry of complementary experiences, perfectly blending the idyllic charm of a tropical island with the historical allure of a European city.

Belgium, particularly its capital city Brussels, offers more than just world-renowned chocolates and moules-frites. It is a city that captivates visitors with its artistic heritage, vibrant city life, stunning architecture, and diverse gastronomy. Visitors can delve into the city’s rich art culture at the Royal Museums of Fine Arts and the

Magritte Museum, marvel at the architectural splendour of the Royal Palace, or meander through the cobblestone streets that lead to charming cafes and restaurants. The culinary scene in Brussels extends beyond classic moules-frites, with an array of local beers, specialty cheeses, and delectable waffles waiting to be explored.

In contrast, Mauritius, with its pristine beaches, crystal-clear waters, and lush green mountains, offers a perfect escape from the hustle and bustle of city life. This tropical paradise is not just about the sun and the sand; it offers a deep dive into the island’s rich Creole past, thereby enriching the holiday experience with a cultural undertone.

Contrasting Weather and Seasons: Enhancing the Travel Experience

The unique combination of Belgium and Mauritius also presents travellers with a delightfully contrasting weather experience. While Mauritius offers a warm, tropical environment ideal for relaxation and beach activities, Belgium’s diverse weather provides an exciting and dynamic backdrop for city exploration. This contrast in weather and seasons only adds to the richness of the travel experience. Moreover, travellers can leverage the trend of off-peak travel to enjoy less crowded, more sustainable, and budget-friendly experiences in both destinations.

Route Details

The recently launched Air Belgium route, already in operation, offers two weekly frequencies between Brussels and Johannesburg/Cape Town, and two additional weekly frequencies between South Africa and Belgium via Mauritius. This innovative solution aligns perfectly with the shifting needs of modern travellers, offering a compelling blend of sustainability, affordability, and diverse experiences.

As the travel industry continues to evolve in response to global trends and challenges, the advent of routes like these represents a new era for travellers, where the journey can be as enriching and meaningful as the destinations themselves.

-ENDS-

Contacts

Dorine Reinstein
Big Ambitions
+27 (0)83 278 8994 dorine@bigambitions.co.za

Matthew Simpson
APG South Africa
+27 (0)82 889 3496 m.simpson@apg-sa.co.za

About Air Belgium

Air Belgium SA is a company governed by Belgian law, with its headquarters situated in Mont-Saint-Guibert in Walloon Brabant. The operations of Air Belgium are based on three pillars: long-haul passenger flights at competitive prices for business and leisure travellers, cargo flights, and flights for many prestigious foreign companies, tour operators, cruise companies, and Belgian and foreign governments (ACMI/Wet Lease). For passenger flights, Air Belgium offers direct intercontinental flights departing from Belgium, with a strong Belgian identity felt through all its ground and on-board services. Air Belgium operates its flights from the main Belgian airports: Brussels Airport (Zaventem), Brussels Charleroi Airport, and Liège Airport.

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