The Lux Collective has been recognised on the global hospitality stage at the renowned 2026 Travel d’Or Awards ceremony, held in Paris, France.
The Group’s flagship brand, LUX Resorts & Hotels, received the prestigious Travel d’Or (Best Hospitality Group) Award,* distinguishing it as a leading hospitality group beloved by French consumers. Now in its 17th edition, the annual Travel d’Or Awards are an esteemed benchmark of public trust in France. They celebrate leaders in the tourism industry, based on rigorous criteria including brand awareness, innovation and overall guest experience, assessed through a customer survey of over 3,500 French travellers conducted by the independent polling institute Discurv, followed by evaluation by an expert jury. This outstanding distinction underscores The Lux Collective’s trendsetting vision to anticipate the evolving expectations of modern travellers, while crafting meaningful and memorable stays.
Ahead of the curve, the iconic LUX* brand stands out with its forward-looking approach to modern luxury, combining wellbeing and sustainability. Set in exceptional destinations, the awe-inspiring properties of LUX* Resorts & Hotels offer a distinctly human and immersive vision of travel. “This recognition is a tremendous source of pride for all our teams,” said Olivier Chavy, Chief Executive Officer of The Lux Collective. “At our flagship LUX* Resorts & Hotels, we are driven by a daily commitment to crafting extraordinary experiences, with people at the heart of everything we do. In an ever-evolving landscape, we are deeply grateful for the trust and support of our valued guests, who inspire us to continually push the boundaries of luxury hospitality.”
The 2026 Travel d’Or accolade follows a series of international distinctions, including the Group’s 2026 Forbes Travel Guide Five-Star Awards, further affirming its global influence in redefining contemporary luxury travel. Together, these recognitions position The Lux Collective and its flagship brand, LUX, at the forefront of luxury hospitality*, shaping purpose-led travel experiences across the world’s most exceptional destinations.
To discover Life Extraordinary and explore the Group’s award-winning resorts, please visit the LUX* website.
