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Hallmark House partners with BON Hotels to elevate iconic Joburg guest experience

JOHANNESBURG, March 8, 2024 – Steyn Entertainment’s acclaimed Hallmark House has joined forces with BON Hotels to elevate the guest experience at the iconic Johannesburg art hotel. This partnership fuses the property’s distinctive artistic flair with BON’s hospitality expertise.

Located in a meticulously restored 1970s heritage building on the doorstep of Maboneng’s vibrant district in the heart of Johannesburg, Hallmark House was a former diamond hub. Today the hotel has transformed into an immersive and contemporary luxury destination where each of Hallmark’s 46 art-curated rooms offer captivating city vistas.

“Hallmark House has been a labour of love and dedication for the past five years,” said Dale de Ruig, Managing Director of Steyn Entertainment. “Following international acclaim for our hotel design and signature penthouse suite, as well as numerous culinary and musical accolades for The Marabi Club, the timing is ideal to join forces with BON Hotels to offer comprehensive hospitality experiences.”

At the heart of the hotel’s allure is The Marabi Club, an electrifying jazz venue channelling Johannesburg’s legendary golden era of music. “Guests will be swept away by The Marabi’s ambiance and world-class live acts,” de Ruig added.

For Guy Stehlik, CEO of BON Hotels, Hallmark House epitomises the seamless fusion of heritage charm and contemporary sophistication. He said: “Our partnership underscores our commitment to creating spaces that embody refined elegance while celebrating local culture and creativity. By combining our comprehensive services, including the BONami loyalty programme, with the hotel’s unique cultural spirit, we will create elevated and memorable stays for guests seeking unique, authentically Johannesburg experiences”.

Central to the allure of Hallmark House is The Marabi Club, also known as the soul of Johannesburg. Complementing this cultural gem are other distinctive amenities, including:

  • Artfully designed accommodations: Each of the hotel’s 46 modern guest rooms showcases curated art installations that reflect Johannesburg’s diverse and vibrant energy, along with breath-taking views of the city skyline.
  • Sky-High Celebrations: The Rooftop, renowned for hosting world-class events, boasts panoramic views of Johannesburg. This sought-after venue promises to be the city’s premier setting for luxury events, avant-garde performances, and memorable brunch experiences.
  • Thorn Coffee Shop: Facing the bustling street, Thorn serves as a cozy workspace and meeting spot for locals and travellers alike, fostering a sense of community.
  • Cutters Unisex Barbershop: Inspired by vintage glamour, Cutters provides an array of grooming services in a chic, retro ambiance.

“Through our collaboration with Hallmark House, we invite guests to immerse themselves in the ongoing narrative of Johannesburg’s revitalization,” said Stehlik. “Whether savouring live jazz, exploring our innovative shared spaces, or tracing the property’s rich history, visitors will encounter the essence of the city in a truly unparalleled manner.”

Steyn Entertainment and BON Hotels extend a warm invitation to discover Johannesburg’s historic heart with Hallmark House. Commencing March 4, 2024, this partnership redefines hospitality, offering not just accommodation but a destination for those who embrace life passionately and celebrate the spirit of Johannesburg with every stay.


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About BON Hotels

Founded in 2013 by hotelier and businessman, Guy Stehlik and his management team with a collective 127 years in hospitality, BON Hotels is a South African based hotel company that manages, markets, administrates and owns hotels, lodges and resorts throughout Southern Africa, as well as West and East Africa –a fast-growing, exciting and leading African hotel group.

BON Hotels has been providing hotels, resorts and lodges with their renowned management, marketing and administration systems, their acclaimed blueprints and business plans to ensure their full potential in South Africa, DRC, Namibia, Uganda, Nigeria, Ghana and Ethiopia. While hotel, lodge or resort owners may indeed have a vision for their properties, the BON Group has the foresight and experience in operating under tricky African conditions, whilst managing expectations for the owner in terms of budgets, marketing and other planning that goes into the running of a hospitality business.

Driven by the ethos of “Good people. Good thinking. Good feeling”, BON Hotels believes in creating loyalty among their guests, suppliers, hotel owners and stakeholders, by bringing a relevant and owner-focused approach to every aspect of hotel administration, management and marketing.

For more information, visit

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Contact: Kayla Davids


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