FOR IMMEDIATE RELEASE
Mustafa Sultan Enterprises Signs Agreement with Marriott International to Bring Four Points by Sheraton to Oman
The 201 key hotel in the center of Muscat will be operated by Valor Hospitality Middle East
Johannesburg – October 10th, 2022 – Mustafa Sultan Enterprises today announced it has signed an agreement with Marriott International to debut the first Four Points by Sheraton in Oman, scheduled to open in early 2024. Operated by Valor Hospitality Partners, a third-party hotel management and development company, Four Points by Sheraton Muscat will offer a centralized location for both business and leisure travellers in Qurum.
“It gives me great pleasure to announce our first franchise collaboration with Marriott International in the Middle East as we expand our full-service hotel management services in the region. We are honoured to have Mustafa Sultan Enterprises, a trusted and established owner, for our first property in Oman,” said Julien Bergue, Co-founder and Managing Partner, Valor Hospitality Middle East & CIS. “We are working closely with the ownership and Marriott International on the full renovation plan,” Bergue continued.
Expected to feature 201 guest rooms, the hotel will also offer visitors ballroom and conference facilities, leisure and fitness amenities, and multiple food and beverage venues. Four Points by Sheraton Muscat is anticipated to reflect the brand’s promise of ‘travel reinvented’, providing everything that matters most to today’s travellers seeking balance on the road, including timeless style and comfort with genuine service.
Shabeer Mustafa Sultan, Chairman of Mustafa Sultan Enterprises, said, “We are thrilled to work with Valor Hospitality Middle East and Marriott International to bring the Four Points by Sheraton brand to Oman. This collaboration points to a full renovation and rebranding investment that supports our mission to create long-term value for the tourism, real estate and leisure sectors across Oman. It also supports the vision of Oman’s leaders, particularly in the upscale hotel segment.”
Saahil Lalit, Vice President, Development – UAE and Oman, Marriott International commented, “We are excited to debut the Four Points by Sheraton brand in Oman and further strengthen our relationship with Valor Hospitality and Mustafa Sultan Enterprises. Four Points is one of the fastest growing hospitality brands in the world and we are continuing to see great opportunities to expand the brand’s portfolio across the Middle East.”
For more information on Valor Hospitality Partners, their leadership team and global properties, visit valorhospitality.com
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About Valor Hospitality Partners
Valor Hospitality Partners is a leading global third-party hotel management company, headquartered in Atlanta, GA, USA. With over 85 hotels in its portfolio across The Americas, UK, Africa and Middle East, Valor is now rapidly expanding further within the Middle East, CIS and Indian Ocean regions. Working closely with owners and international hotel franchise partners, Valor creates value through shared operating platforms within key markets, cutting edge value creation and support with additional services such as, site selection, brand selection, financing solutions, conceptual design, project management, procurement and technical services and more. For more information, visit valorhospitality.com or connect with Valor on Facebook and LinkedIn.
About Four Points by Sheraton®
Four Points by Sheraton is a global brand with over 295 hotels in 43 countries and territories. At Four Points, travel is reinvented where timeless classics are woven with modern details, paired with genuine service in a casual environment—all around the world. Four Points hotels can be found in the heart of urban centers, near the beach, by the airport, or in the suburbs. Each hotel offers a familiar place to kick back and relax with an authentic sense of the local, where guests can watch sports and enjoy the brand’s Best Brews® program. Four Points is proud to participate in Marriott Bonvoy®, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments and unparalleled benefits including free nights and Elite status recognition. To enroll for free or for more information about the program, visit marriottbonvoy.com. To learn more about Four Points, visit us online.
About Mustafa Sultan Enterprises
Founded in 1972, Mustafa Sultan Enterprises (MSE) has emerged as a premier group in the Sultanate of Oman. It has a glorious entrepreneurial history spurred by the dreams and ambitions of Mr. Mustafa A. Sultan, the late Founder-Chairman of the Group. Mustafa Sultan Enterprises today has diversified interests and is organized into various subsidiaries, each an achiever, each an example of commitment to the highest ethical and professional standards. The Group’s businesses interests are diversified in areas such as Information Technology, Infrastructure, Medical, Telecommunications, Security, Financial Services, Investments, Hospitality, Real Estate, Entertainment and Logistics, to name a few. For more information, visit https://www.mustafasultan.com
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