Madikwe Game Reserve, South Africa, 22 October 2025 – Morukuru Family, the original architects of exclusive-use luxury in South Africa’s safari world, is celebrating its 20th anniversary this October. In honour of this milestone year, Morukuru Family is offering a 20% anniversary discount on all new 2026 bookings made between 22 October and 30 November 2025. Over two decades, Morukuru Family has set benchmarks in private, family-centred travel, hands-on conservation, and sustainable hospitality, welcoming guests from around the globe to the wonders of Madikwe Game Reserve, De Hoop Nature Reserve, and Johannesburg.
Founded in 2005 by Ed and Anka Zeeman, Morukuru Family was among the first to create all-inclusive, exclusive-use safari homes with everything under one roof, surrounded by wild beauty, and staffed by dedicated chefs, guides, and hosts. Today, the collection has grown to include seven distinctive properties: three private houses in Madikwe Game Reserve, two oceanfront sanctuaries in De Hoop Nature Reserve, and the boutique AtholPlace Hotel & Villa in Sandton, Johannesburg.
“Two decades ago, we imagined a space where families, in every sense of the word, could make memories together undisturbed and enveloped by nature. We’re grateful that what started as a dream for our family became a blueprint for a new, more personal kind of luxury travel,” reflected Anka Zeeman.
Morukuru Family’s hallmark “Freedom Concept”, offering total flexibility and tailored experiences, prefigured the shift toward private, high-touch travel that is now among the industry’s fastest growing segments. The company’s resilience has been tested by global crises such as COVID-19 and, most recently, devastating floods in Madikwe Game Reserve, but each chapter has only strengthened the commitment to the guest experience and constant innovation.
According to Ed Zeeman:
“We’ve learned from the wild places we love that true resilience depends on adapting and growing rather than rebuilding what was. Our journey has always been about evolving: expanding our properties, deepening our conservation efforts, and finding new ways for guests to connect with both nature and each other.”
The Morukuru Goodwill Foundation – launched in 2007 – remains at the heart of this mission. Over the years, the Foundation has funded critical rhino and predator conservation, supported local schools, enabled hands-on “Safaris with a Purpose,” and most recently expanded its reach to marine turtle rehabilitation and leopard research in De Hoop Nature Reserve. Today, all Morukuru Family properties in Madikwe Game Reserve and De Hoop Nature Reserve run fully off-grid on solar power.
For bookings, prospective guests can contact their preferred travel advisor or get in touch with Morukuru Family directly via reservations@morukuru.com. Ts & Cs apply.
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For more information, contact Marketing Manager, Rinse Wassenaar: rinse@morukuru.com
Morukuru Family
Reconnecting family, friends, nature, and you, is the promise of Morukuru Family, a renowned award-winning hospitality group and a member of Relais & Châteaux. Morukuru Family’s three exclusive-use houses in Madikwe Game Reserve as well as Morukuru Ocean House in De Hoop Nature Reserve, each offer the ‘Morukuru Freedom Concept’ for guests to create a unique and personalised holiday. Morukuru Beach Lodge in De Hoop Nature Reserve can be booked per suite, or on an exclusive-use basis. AtholPlace Hotel & Villa in Sandton, Johannesburg, consists of a 9-room boutique hotel and a 4-bedroom private villa. Morukuru Family is dedicated to securing a sustainable future for the reserves and protecting our planet and offer specialised travel packages – Safaris with a Purpose and Coastal Conservation with a Purpose.
www.morukuru.com
Morukuru Goodwill Foundation
Morukuru Family’s commitment to conservation, community, and sustainability led to the establishment of Morukuru Goodwill Foundation in 2007 by owners Ed and Anka Zeeman. Working in partnership with the Parks Board and CapeNature, and together with local communities we support nature-based projects, educate, mentor and ultimately empower the conservation of Africa’s wildlife sanctuaries. https://morukuru.com/morukuru-goodwill-foundation/
Relais & Châteaux – A Movement with Meaning
Relais & Châteaux, established in 1954, is an association of 580 unique hotels and restaurants throughout the world, owned and operated by independent entrepreneurs–most often families–who are passionate about their craft and deeply committed to forging warm, lasting relationships with their guests. Relais & Châteaux members protect and promote the wealth and diversity of the world’s culinary and hospitality traditions, to ensure they continue to thrive. They are equally dedicated to preserving local heritage and the environment, as articulated in the association’s Vision presented to UNESCO in November 2014. www.relaischateaux.com
