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Release category: Trends

Travelling Against the Crowd: Exploring the Off-Peak Advantage

The current trend gaining momentum with South African travellers? Off-season travel. “As it turns[...]

Norwegian Cruise Line’s summer cruise season is in full swing with bucket-list itineraries to Alaska and Europe on its newest and recently revitalised ships

– NCL Puts Its Best Foot Forward this Summer with the Youngest Fleet to[...]

Yen-Wise, Rand-Savvy: Planning a Family Holiday to Japan

Has Japan always seemed out of reach? That might be changing. Japan’s tourist arrivals[...]

Deep Tourism: The Joy of Missing Out and the Rise of Immersive Travel

“Ticking destinations off a list doesn’t cut it anymore. Today’s travellers demand meaningful experiences,[...]

Future Leaders Challenge South Africa

South Africa is stepping boldly into the future of workforce development as the Future[...]

Why Gen Z Are Cutting Back on Everything Except Travel

Gen Z isn’t waiting until they’re older or better off to start seeing the[...]

Stellenbosch Wins Big at the Eat Out Awards – Why This ‘Napa Valley’ of South Africa Is Your Next Holiday Win

Move over Napa Valley. Stellenbosch has officially earned its place on the world food[...]

Stellenbosch Tourism Social Enterprise Wins Africa Responsible Tourism Award at WTM

The Stellenbosch community-based tourism social enterprise, Township and Village, was awarded GOLD at the[...]

African Tourism Set to ‘Leapfrog’ With AI: ATTA® AI Survey Exposes Bold Leadership, Skills Gaps, and Future Opportunities

LONDON, 9 April 2025 – A new survey from the African Travel and Tourism[...]

ATTA® Releases Ground-breaking Whitepaper on Africa’s Untapped Tourism Niches

ATTA®’s research reveals six emerging travel sectors poised to transform Africa’s tourism landscape LONDON,[...]